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Our network of IFAs have
helped 71,790 people.

Our Service

When you use our service to connect to an IFA in your area, we will provide:

  • Rapid response
    Your local IFA will respond to your enquiry within one business day.

  • Free, no-obligation consultation
    Discuss your goals with your IFA in depth, online or over the phone.

  • Impartial, personally tailored advice
    All IFAs are carefully selected, independent experts in their field.

  • Transparent pricing with no hidden fees

Do I need an IFA?

Independent financial advisors can offer valuable insight and guidance for a wide range of financial concerns:

  • Investing in the alternative investment market, savings and tax planning

  • Pensions and retirement income advice

  • Insurance, protection and healthcare

  • Business advice and general financial planning

How much does an IFA cost?

Our service is free for the initial consultation then an IFA will charge either:

  • An hourly rate
    This will vary based on the advice provided and will be agreed up-front.

  • A small percentage
    With ongoing investment management, you may be charged a percentage of the overall value.

  • Fixed fee
    For a one-off services such as transferring a pension or buying an annuity.

  • Commission
    This may apply to products such as insurance or mortgages.

How it works

At we’re dedicated to helping users to get connected with high-quality independent financial advice that they can really trust. Our service is completely free, with no obligation to book a paid appointment.

When you fill in our simple form, we’ll connect you with a fully qualified IFA in your area. You’ll receive a free initial telephone consultation, in which you can discuss your financial needs and ambitions. Your adviser will then offer their initial thoughts and outline how they could work with you to help you to achieve your goals.

Independent Financial Advisors (IFAs) have no affiliation to any one financial product or company, and offer totally unbiased advice based on a comparing products and providers across the whole market.

If you’re confident that our advisor can help, you can book a face-to-face follow-up meeting there and then. If not, you pay nothing. It’s that simple. That’s what makes us the #1 consumer choice for Independent Financial Advice.